10:00 AM - 8:00 PM 10:00 AM - 8:00 PM 10:00 AM - 8:00 PMClosed Today 8:00 AM - 8:00 PM 8:00 AM - 8:00 PM 11:00 AM - 7:00 PM
Day of the WeekHours
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Friday8:00 AM - 8:00 PM
Saturday8:00 AM - 8:00 PM
Sunday11:00 AM - 7:00 PM
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Contact Details

77 Mercer St New York, NY 10012 US
Main Number
(212) 625-2723(212) 625-2723
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Store Hours:

Day of the WeekHours
Mon10:00 AM - 8:00 PM
Tue10:00 AM - 8:00 PM
Wed10:00 AM - 8:00 PM
Fri8:00 AM - 8:00 PM
Sat8:00 AM - 8:00 PM
Sun11:00 AM - 7:00 PM


BCBGMAXAZRIA Soho is a contemporary, forward-thinking brand that creates versatile, high-quality pieces for the cosmopolitan woman. We design distinctive collections that infuse romanticism into a West Coast street style aesthetic. At BCBGMAXAZRIA Soho, we believe style should be effortless and that good design puts the focus where it belongs – on the wearer. Our mission is to create modern styles that complement the beautiful and diverse women who wear them, and to empower the wearer in her personal style.


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One Shoulder Sequin Sleeve Gown
This elegant, one-shoulder gown nips you in at the waist and features a single puff sleeve embellished with light-catching sequins.
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Metallic Turtleneck Sheath Dress
This curve-defining midi dress in soft metallic jersey features a classic turtleneck design.
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One Shoulder Velvet Dress
This shimmery velvet mini dress is constructed with a single pleated puff shoulder, long sleeve, bodice ruching, and a striking open back.
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Amilia Faux Patent Leather Sandal
Elevate your look with this glossy, ankle-strap sandal crafted from sleek faux leather. Its stiletto heel and asymmetrical strap create a sexy, yet polished silhouette.
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Metallic Double-Breasted Long Blazer
This menswear-inspired blazer is crafted with a dappled metallic finish and features a stylish notched lapel. Supple faux leather adorns the underside of the collar.
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Metallic High Waist Pant
This wide leg, menswear-inspired pant is crafted with a dappled metallic finish and features a wide, belted waist and single box pleats.
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Ruffle Tie Neck Top
Semi-sheer georgette lends an ethereal look to this long sleeve top embellished with ruffle trim and adjustable neck ties.
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Jolie Satin Stiletto Bootie
This pointed toe bootie in lustrous stretch satin features a daring stiletto heel in gold-tone electroplating.
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Captivate in this long-sleeve gown designed with a sheer bodice and eye-catching bralette, and which features a sumptuous, cascading-ruffle and illusion-panel skirt.
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Victorian-inspired trim complements this long bell-sleeve top cut from embroidered stripe cotton that features a bateau neckline and scalloped hem.
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Crafted from smooth leather, this evening sandal stands on a tall stiletto heel and is detailed with high-shine metal studs on its straps for a touch of luxe.
Shop Accessories
This structured tote is crafted from ultra-smooth leather with a fully lined, spacious interior with room for stowing all your workweek essentials.

Nearby Locations

  • BCBGMAXAZRIA at Bloomingdales New York

    10:00 AM - 9:00 PM 10:00 AM - 9:00 PM 10:00 AM - 9:00 PMClosed Today 7:00 AM - 9:00 PM 10:00 AM - 9:00 PM 11:00 AM - 8:00 PM
    504 Broadway New York, NY 10012 US
    Main Number
    (212) 226-8460(212) 226-8460
  • BCBGMAXAZRIA at Macy's New York

    9:00 AM - 9:30 PM 9:00 AM - 9:30 PM 9:00 AM - 9:30 PM 9:00 AM - 9:30 PM 9:00 AM - 9:30 PM 9:00 AM - 9:30 PM 11:00 AM - 8:30 PM
    151 W 34th Street New York, NY 10001 US
    Main Number
    (212) 695-0536(212) 695-0536